Hi, I am Dr Gözel Shakeri

I am on a mission to empower people and organisations to solve complex problems and drive innovation by leveraging human-centered methods, behavioral science frameworks, and collaborative processes.

With over 10 years of experience in human-centered innovation, a Ph.D. in Human-Computer Interaction, and an MSc in Artificial Intelligence I am an internationally award-winning researcher and communicator, as well as a certified educator. More

What I do:

Research

Using ethnographic and design research, I uncover your (customers’) goals, needs, and motivations so you can make informed strategic decisions.

Workshops & Trainings

From design-thinking workshops to custom trainings, I equip you with tools and methods for creative collaboration, innovative problem-solving, and effective communication.

Strategy

Based on systematic research and data-driven insights, I design a transformation roadmap that aligns with your values, so you can drive success.

I have helped my clients to:

Transform

  • Develop digital transformation strategies
  • Implement organisational change
  • Create organisational values and mission statements
  • Use digital tools safely and productively

Innovate

  • Prototype and test customer-centered products, programs, and experiences
  • Cultivate a human-centered, innovation mindset
  • Bring creativity and clarity to complex challenges

Communicate

  • Create tailored communication strategies, compelling narratives, and visual storytelling
  • Identify key skills and competencies

Ways I can help you

Offering a range of services from needs-specific consultancy to workshops and trainings, I provide on-site support in the Eurometropole region and remote solutions for clients worldwide. My services are in English and German.

Find out More

What people are saying

"Working with Gözel was a game-changer for our practice. Through various workshops and trainings, she guided our team through a cultural shift, fostering a greater team feeling and empowering us to embrace change. I couldn’t recommend Gözel more highly."

-- Oguljemal Nurberdi, CEO and Ophtalmologist, Germany

"Gözel designed the first workshop for French AI acceleration — a dynamic and collaborative design sprint that enabled us to develop a working prototype in just three days. An absolutely thrilling achievement!"

-- Thomas Koehler, CNRS Researcher, France